Aveda has introduced its Botanical Repair™ Bond-Building Pre-Shampoo Treatment. This plant-powered and vegan product, which is 97% naturally derived, is designed to repair and strengthen damaged hair from the inside out.

Aveda’s innovative Botanical Repair™ Bond-Building Pre-Shampoo Treatment targets the hair’s cortex — also known as the innermost layer responsible for structural strength — with its plant-derived bond-building molecule that creates new bonds to restore resilience. Applied to dry hair, the luxurious gel-cream formula penetrates deeply and leaves hair three times stronger and more resilient after just one use.

The Botanical Repair™ Bond-Building Pre-Shampoo Treatment is suitable for all hair types and textures. It is particularly effective for repairing damage caused by chemical treatments, heat styling, or environmental factors. The treatment is part of Aveda’s broader Botanical Repair™ collection, which includes shampoos, conditioners, masks, and styling products.

Image Credit: Aveda