What is Cozymaxxing? Plus, 5 Ways to Embrace the Viral Trend

What is Cozymaxxing? Plus, 5 Ways to Embrace the Viral Trend



Getting cozy after a long day isn’t just a cure for the winter blues. TikTok’s latest trend centers around creating a comforting and relaxing environment whenever you need it, year-round. The trend, cozymaxxing—aka cozy maximalism—embraces layering self-soothing rituals to recharge and foster a sense of ease through all things comfort and cozy.

There are many ways to practice cozymaxxing, with almost no restrictions. To help you embrace all things cozy, we’re sharing more about the trend, along with some of our go-to practices.

What is Cozymaxxing?

Cozymaxxing is the practice of engaging in multiple self-soothing activities that center around your senses and embody the true essence of comfort. There is no right or wrong way to practice cozymaxxing, as long as you’re doing things that bring on feelings of comfort and calm.

Many followers of the trend on TikTok share moments of reading in bed, enjoying warm tea while cuddling in a blanket, or lighting a candle to set the mood. So many small practices can bring this sense of comfort and relaxation, and with cozymaxxing, you can practice them all at the same time.

Our 5 Favorite Cozymaxxing Rituals

The cozymaxxing trend has few guidelines, other than that the practices must help you achieve maximum coziness and relaxation. These practices may vary depending on what you find relaxing. Here, we share some of our go-to methods for creating a cozymaxxing environment to help inspire you.

Dim the Lights

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Set the mood with dim lighting. Whether you have a candle burning or your bedside lamp on, a softly lit room will help you ease into a state of relaxation. You only need enough light to be able to read a book if you choose.

Layer on the Blankets

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You can never have too many blankets while cozymaxxing—the thicker, the better. Bundle up in bed or on the couch, and lean into a soft blanket like a warm hug.

Infuse Your Space With Scent

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Engaging your sense of smell is an essential part of cozymaxxing. The fragrance of essential oils from a diffuser or a candle makes everything that much better. Whether you choose lavender for instant relaxation or a nostalgic scent that brings a sense of calm, adding a scent to your cozymaxxing ritual will elevate the experience.

Stay Off Your Phone

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While cozymaxxing, try to stay off your phone and make liberal use of the Do Not Disturb button. Time away from the screen helps relieve stress from work, school, or life. It’s recommended to read, paint, or knit while cozymaxxing to stay present. Finding an activity that doesn’t involve your phone or the television is ideal—but who doesn’t love watching a comfort show before bed?

Take a Calming Bath

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Drawing a warm bath at the end of the day is one of our favorite cozymaxxing rituals. Add bath salts or bubbles to elevate the experience. Set the mood with candles around the bath and relaxing music to fully unwind and take time for yourself.

Make a Warm Beverage

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Prepare a cup of your favorite herbal tea or warm lemon water to enjoy while you get cozy. Certain teas, like chamomile and lavender, are known to promote relaxation and ease. If possible, brew a cup and let it help you unwind as you dive into your new book or simply enjoy the peace and quiet, all bundled up.





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